A Theory About Conspiracy Theories

In a new study, psychologists tried to get a handle on the personality types that might be prone to outlandish beliefs.


By Benedict Carey

More than 1 in 3 Americans believe that the Chinese government engineered the coronavirus as a weapon, and another third are convinced that the Centers for Disease Control and Prevention has exaggerated the threat of Covid-19 to undermine President Trump.

The numbers, from a survey released on Sept. 21 by the University of Pennsylvania’s Annenberg Public Policy Center, may or may not taper off as communities begin to contain the virus.

But they underscore a moment when a particular brand of conspiracy theory is emerging in the mainstream: A belief that the “official story” is in fact a Big Lie, being told by powerful, shadowy interests.

At its extremes, these theories include cannibals and satanic pedophiles, (courtesy of the so-called QAnon theory, circulating online); lizard-people, disguised as corporate leaders and celebrities (rooted in alien abduction stories and science fiction); and, in this year of the plague, evil scientists and governments, all conspiring to use Covid-19 for their own dark purposes.

Estimates of how many Americans firmly believe at least one discredited conspiracy theory hover around 50 percent, but that may be low. (To paraphrase a popular bumper sticker: If you don’t think someone is plotting against you, you’re not paying attention.) Still, psychologists do not have a good handle on the types of people who are prone to buy into Big Lie theories, especially the horror-film versions.

In the most comprehensive analysis to date of people who are prone to conspiracy beliefs, a research team in Atlanta sketched out several personality profiles that appear to be distinct. One is familiar: the injustice collector, impulsive and overconfident, who is eager to expose naïveté in everyone but him- or herself. Another is less so: a more solitary, anxious figure, moody and detached, perhaps including many who are older and living alone. The analysis also found, at the extremes, an element of real pathology — of a “personality disorder,” in the jargon of psychiatry.

“With all changes happening in politics, the polarization and lack of respect, conspiracy theories are playing a bigger role in people’s thinking and behavior possibly than ever,” said Shauna Bowes, a research psychologist at Emory University who led the study team. “And there was no consensus on the psychological bases of conspiracy beliefs. In this work, we tried to address that.”

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