My Chiseled Cheekbones Are Credited to Patrick Ta's Newest Launch
Ever since renowned makeup artist Patrick Ta launched his very first collection, Major Glow, back in April 2019, he has continually released what he calls […]
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I Hated Powder Foundation Until I Tried This $40 "Powder-No-Powder"
All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate […]
Read moreLast Call: Words to Live By
Colorful Certainly from a celebration of uniqueness and from an ethnicity perspective, but also diversity within that ethnicity. You think about empathy, LGBTQ, fathers versus […]
Read moreQuickFrame on How to Nail Beauty Video Content
Beauty brands are finding it more effective to show their customers how to use products versus telling them. QuickFrame, a video marketing production company, analyzed […]
Read moreHere's Your Early Look at Ulta Beauty's 21-Day Sale
All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate […]
Read moreInside the Beauty Store of the Future
Advances in technology fueled the e-commerce acceleration as retailers around the world were forced to close their doors because of the coronavirus pandemic. And now, […]
Read moreMaster Class: Harry Slatkin
Harry Slatkin, who’s been called the king of home fragrance, has long ruled over his domain. He created his first company, Slatkin & Co., with […]
Read moreMiranda Kerr Hopes Her Latest Product Recenters You
"You guys are so good with your oils; we need a cleansing oil," Miranda Kerr, founder of Kora Organics, shares her customers' requests over a […]
Read moreMiranda Kerr Hopes Her Latest Product Recenters You
"You guys are so good with your oils; we need a cleansing oil," Miranda Kerr, founder of Kora Organics, shares her customers' requests over a […]
Read moreBlack-owned Beauty Businesses Thrive on Yelp
The push to buy Black isn’t just hitting beauty products. Black-owned professional beauty businesses such as nail and hair salons, spas and barbershops have seen […]
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